Legal supervision of contract management and execution using blockchain and smart contracts in the design and manufacturing industry.

Tokyo, Japan, May 25th, 2023 – Final Aim, Inc. (Delaware, US, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) is pleased to announce that Uchida & Samejima Law Firm (Representative Partner Masahiro Samejima), which specializes in technology and intellectual property, is supervising our blockchain platform for industrial design and manufacturing.
The supervision of Uchida & Samejima Law Firm will contribute to the effectiveness and future development of managing and executing complex contracts, such as design contracts, that arise in the design and manufacturing industry using blockchain and smart contracts.

About The Blockchain Platform “Final Chain”

In industrial design and manufacturing, there exist complex and high risks in managing and executing contracts, such as proper handling of intellectual property rights, managing and processing payments for multiple layers of subcontractors, and more.
Particularly for large companies, correctly managing and executing the tens of thousands of contracts that arise annually entails significant administrative costs, legal risks, and potential loss of opportunities.

Based on this background, Final Aim has developed the blockchain and smart contract platform “Final Chain.” It is actively working towards addressing the challenges of contract management and execution in the design and manufacturing industry.
The platform reduces administrative costs and risks by achieving transparency, traceability, immutability, and automation in contract management and business processes carried out by designers and manufacturers. Furthermore, it allows them to focus on value creation in their core activities, such as design and manufacturing.

Since our blockchain platform “Final Chain” was announced in November 2021, we have been experimenting and pursuing practical utilization with companies such as Sony Design Consulting, Panasonic, with operations spanning the United States and Japan, and Autodesk, a global leader in 3D CAD software.

Legal Supervision by Uchida & Samejima Law Firm

To further develop and expand our blockchain platform’s functionality, we will continue to receive supervision from Uchida & Samejima Law Firm in intellectual property rights and legal affairs.

Located in Tokyo, Japan, Uchida & Samejima Law Firm excels in seamlessly integrating intellectual property and legal services, including formulating and executing intellectual property strategies and handling IT-related legal matters such as contract drafting and resolution of system disputes. The firm provides intellectual property and legal support to many clients, from large corporations to startups, universities, government agencies, and research institutions.
Moreover, the firm’s strength lies in its ability to provide technology-oriented legal solutions based on the understanding of technology and business possessed by each of its attorneys, utilizing their intellectual property and legal affairs skills.
Leveraging these strengths is our primary objective of receiving supervision from the Uchida & Samejima Law Firm for our blockchain platform.

With the rich knowledge and track record of Uchida & Samejima Law Firm in managing and executing contracts and intellectual property rights in the design and manufacturing industry, we will advance the supervision based on their expertise.

About Uchida & Samejima Law Firm
Uchida & Samejima Law Firm has the “Technology Law” concept, which involves leveraging technology and law seamlessly to drive businesses forward strategically.
Since its establishment, the firm has provided legal services to realize Technology Law, including advice that combines intellectual property strategies and practices. They have supported various companies, including startups with superior technology and ideas, small and medium-sized enterprises that demonstrate a presence in manufacturing, and leading Japanese corporations. Many of the firm’s attorneys have backgrounds in science and engineering and experience working in intellectual property departments and patent law firms as patent attorneys.
As a result, they can handle a wide range of technical areas, including life sciences, chemistry, materials, machinery, electronics, semiconductors, software, IT, and more.

Firm Name: Uchida & Samejima Law Firm
Location: Minato-ku, Tokyo
Affiliation: Tokyo Bar Association
Member Organization: LawExchange International
Services:
– Intellectual property and technology-related disputes (patent litigation, product liability, and other disputes involving technology)
– IT system-related legal affairs and dispute resolution (copyright, subcontracting agreements, quasi-delegation contracts)
– Outsourcing services for intellectual property departments and legal departments (primarily targeting small and medium-sized enterprises and startups)
– Intellectual property management advisory services (primarily targeting large corporations)
– Corporate legal affairs (general legal services including company law, corporate restructuring, bankruptcy filing, labor issues, debt recovery, etc.)
Website: https://www.uslf.jp/

About Final Aim
Final Aim has been driving the global adoption of Web3 technologies, such as blockchain and smart contracts, in industrial design and manufacturing. In November 2021, the company announced the beta version of its blockchain platform, “Final Chain.”
In April 2022, they established a headquarters in the United States. In September of the same year, Final Aim was accepted into “Berkeley SkyDeck,” a world-renowned Silicon Valley startup accelerator. In February 2023, they were chosen as “The Most Likely to Become the Next Unicorn” within the program.

Company Name: Final Aim, Inc.
Location: Headquarters, US / Subsidiary, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Drive the adoption of Web3 technologies for design and manufacturing
Website: https://final-aim.com
Contact: contact@final-aim.com

Tokyo, Japan, April 4th, 2023 – Final Aim, Inc. (Delaware, US, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) is proud to announce that “RePLAMO,” which the company designed and launched in collaboration with Specified Nonprofit Corporation, Green Bird (Shibuya-ku, Tokyo, Representative: Keisuke Fukuda), won the “Social Products Award 2023.” Furthermore, out of 70 products/services awarded, our product was selected as a “Special Jury Award.”

For more than 20 years since its establishment in Harajuku/Shibuya, Green Bird has organized litter collection volunteer activities under the concept, “A clean town makes for a good society.” The circle of activities has widened to 80 locations in Japan and worldwide, including the US and Europe. The total number of participants per year is now up to 30,000 members, especially among college students and young professionals. The grass-roots activities over the years have gained a solid reputation and have been donated by global brands like Coca-Cola and Yogibo.

Green Bird website: https://www.greenbird.jp/

To further push forward its vision to unreached audiences, especially kids and their parents, Green Bird launched a new project, “RePLAMO,” in 2021. Inspired by its strong ambition, Final Aim collaborated to provide its industrial design know-how. It turned the project vision into a reality through innovative design and process – a model kit made from plastic waste actually collected by kids.

“RePLAMO” Special website: https://replamo.jp

The model kit is made from collected plastic waste and can be assembled into a sea turtle.
Since the material is made from actual waste, every turtle is unique, as no single texture and pattern are the same as others.

The model is carefully crafted and manufactured through litter collection activity in cities and beaches through washing, milling, molding, and post-processing. By letting kids and parents experience the whole process and presenting them with one-and-only tangible output, the project aims to educate and enlighten the issue of environmental sustainability like no other.

Since its launch in 2021, the project and its activity have spread consistently and are well-known for being awarded the “Social Products Award 2023 – Special Jury Award.”

About Social Products Award 2023

Organized by the Association for the Promotion of Social Products (ASPS), the award intends to highlight excellent “social products” that contribute to realizing a sustainable society and evaluate both social and commercial aspects of the products and services. The first award dates back to 2012; this year was its 10th anniversary.
The judging is based on the following points: “Sociality,” which refers to consideration for the environment, people, and local communities; “Product/Service Value,” which includes functionality, quality, usability, and design; and “Story,” which consists of the development background and thoughts behind.

ASPS website: https://www.apsp.or.jp/socialproductsaward/

Comment from the jury:
New cases of manufacturing using marine plastic waste are rising around the world. In this context, commercializing a series of processes in which the trash one picked up and returned by an original form of products with a new value is groundbreaking. Involving children and their families in this activity also includes environmental education, and it will change consumer behavior.

Pop-up gallery:
Celebrating the award, the Association will hold an exhibition with details below.
Location – Ginza Mitsukoshi, 9th floor, Ginza terrace
Date – 12th to 18th, April, 2023
URL: https://cp.mistore.jp/global/en/ginza.html

“RePLAMO” Project movie

About Final Aim
Company Name: Final Aim, Inc.
Location: Headquarters, US / Subsidiary, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Drive the adoption of Web3 technologies for design and manufacturing
Website: https://final-aim.com
Contact: contact@final-aim.com

Tokyo, Japan, February 24th, 2023 – Final Aim, Inc. (Delaware, US, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) is proud to announce that the company has collaborated with FUTURE LIFE FACTORY, Panasonic Design Center of Panasonic Corporation to launch the “Removing Microaggression Products (RMP) Project.”

The project aims to create the future of purchasing experience born from an original concept of product traceability, focusing on “empathy” through personal information that conveys humanity rather than the conventional information of nationality, material, etc.

Panasonic utilized Final Aim’s blockchain technology and the platform “Final Chain” to realize the concept of tracing and connecting the information between manufacturers and users, creating product value and purchasing experience never before.

As a launch campaign, the project team will set up a pop-up store, “MADE IN > MADE BY – RMP Project POP-UP STORE,” for a limited time from March 3rd to 5th at Reload Shimokitazawa. A limited number of 100 original shirts will be sold on-site. Customers can get in touch with the new purchasing experience trace and connect with the manufacturers using Final Aim’s blockchain platform.

Pop-up Store Details

Future of Purchasing Experience Through Empathy, “MADE IN > MADE BY – RMP Project POP-UP STORE”
URL: https://panasonic.co.jp/design/flf/events/rmpproject_madeby/
Date/Time: March 3rd to 5th, 2023 / 10 am – 7 pm
Location: Reload Shimokitazawa (https://reload-shimokita.com/), Entrance Hall (3-19-20 Kitazawa, Setagaya City, Tokyo 155-0031)
Fee: Free

Project Concept

Concept Movie YouTube URL：https://youtu.be/I7NK0a7O5hE

Today, the world calls for the importance of “traceability,” in which companies disclose information such as the place of production, production methods, and quantitative data to measure environmental impact. Soon, the nationality, gender, age, etc., of manufacturers may also be disclosed, and it may become a common custom for consumers to make purchasing decisions based on such transparency.

In this context, Panasonic and the team propose the future of purchasing experience realized from unique traceability concept. It is a purchasing experience that begins with “empathy.” It is an experience that fosters emotion through information utterly different from the place of production and environmental impact figures, but through “the life, tastes, and emotions of the creators and makers.”

What if my favorite musicians are the same as the material manufacturer?
What if I can find a common way of spending holidays with the production manager?
What if I know the salesperson’s dream and want to support them?

Usually, we unconsciously purchase products based on biases such as the country of production. Through the project, the team aims to free consumers from prejudices by connecting the products’ backgrounds, such as emotions and humanity like above.

About “Removing Microaggression Products (RMP) Project”

The project aims to remove microaggressions (prejudices born subconsciously) that underlie products of various genres through the empathy gained by receiving personal and emotional information from the creators and makers.

For the first theme, the project selected “Fashion.” The team collaborated with an all-inclusive fashion brand, “SOLIT!” and developed an original shirt, “SOLIT Broad Shirts – RMP Project model –” that users can easily trace the personal and emotional information of the creators and makers.

Additionally, the technology that connects manufacturers and users has been developed in collaboration with Final Aim. The team utilized the platform “Final Chain,” which uses blockchain and smart contracts, also known as Web3 technology.

Project URL: https://panasonic.co.jp/design/flf/works/rmpproject/

About The Original Shirt “SOLIT Broad Shirts – RMP Project model –”

The shirt (¥10,000/Tax excluded) can be purchased at the pop-up store from March 3rd to 5th, 2023, or through SOLIT! website (https://solit-japan.com/).

The Technology that Connects Manufacturers and Users

From the input through an original website answered by buyers of the original shirts, the manufacturers and buyers will be connected through the blockchain platform “Final Chain.” The team expects users to enjoy the personal and emotional information of the producers and find out with whom each empathizes.

Project Teams

This project is led by FUTURE LIFE FACTORY in Panasonic Design Center of Panasonic Corporation, with Final Aim providing the blockchain platform and technical advisory, and McCann Alpha, SOLIT, and Paragon participating as collaborators.

About FUTURE LIFE FACTORY, Panasonic Design Center, Panasonic Corporation
https://panasonic.co.jp/design/flf

A design studio that takes a creative approach based on human values and social issues and applies insights to mold a future vision. The studio explores the future of new types of businesses and ponders how we’ll live in the world of tomorrow, drawing on ideas not simply derived from conventional concepts.

About McCann Alpha, McCann Erickson Japan Inc.
https://www.mccannwg.co.jp/

McCann Erickson is the flagship agency of the McCann Worldgroup, the only genuinely international advertising agency capable of independent media planning and buying. Since its establishment in 1960, McCann Erickson Inc. has been working with major corporations, both Japanese and foreign-affiliated. McCann Alpha, established in 2021, is a creative partner organization focused on business co-creation. The partner currently works with Panasonic and many other companies on projects ranging from 0 to 1 to 10, including services, products, and brands.

SOLIT, Inc.
https://solit-japan.com/

Solit is a company that develops using inclusive design to realize an “all-inclusive economy” where everyone can accept differences and coexist healthily. As a first step, the company has developed a semi-personalized fashion brand, “SOLIT!” that is easy to put on and take off and allows customers to choose their favorite size and length for each body part, regardless of disability, sexuality, body shape, etc. The brand won the GOLD Award at the iF DESIGN AWARD 2022, one of the world’s top three design awards.

PARAGON DIGITAL DESIGN
https://www.paragon.co.jp/

PARAGON DIGITAL DESIGN is the digital solutions team of Paragon Inc. It is a digital solutions team of PARAGON Corporation, which has been in business for 51 years and is committed to creating unique products in the digital domain under the spirit of “paragon,” which means “gem” and “model.”

About the blockchain platform, “Final Chain”

Final Aim has been driving the adoption of Web3 technologies, such as blockchain and smart contracts, globally in the industrial design and manufacturing industries.
Since its blockchain platform release, the company has collaborated with industry leaders: Panasonic USA, a design division in New York; AUTODESK, a global leader in 3D design, engineering, and entertainment software; Ultimaker, a Netherland-based global leader in the professional 3D printing industry. In August 2022, Final Aim announced a partnership with Sony Design Consulting and Sony Computer Science Laboratories for its blockchain technology application. Alongside the development and collaboration, the company applied for three patents internationally.
Furthermore, Final Aim was accepted into Berkeley SkyDeck, a world-renowned Silicon Valley startup accelerator. It has been elected and awarded “The Most Likely to Become The Next Unicorn” at its program “Global Innovation Showcase.” Final Aim has also been accepted into Plug and Play Japan, the world’s leading accelerator/venture capital.

About Final Aim

Company Name: Final Aim, Inc.
Location: Headquarters, US / Subsidiary, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Drive the adoption of Web3 technologies for design and manufacturing
Website: https://final-aim.com
Contact: contact@final-aim.com

Contract management and execution are complex and risky.
Specifically for designers and manufacturers, in addition to difficult and sensitive terms in the contract, it becomes more complicated as intellectual property, subcontractors, and payment management play a critical role.
For example, whose and which intellectual property in work and when it was transferred is impossible to search and trace via the current contract format and existing solution. These become further complicated when layers of players, administrators, stakeholders, and subcontractors interact with separate agreements and payment terms.
This administrative complexity is universal to the design and manufacturing industry. However, if not managed and executed well, not only is it inefficient and costly, there is a risk of accusation and lawsuit at worst – unfortunately, not uncommon in the industry.

Current problems of design & manufacturing contract management

With this background, Final Aim builds a blockchain platform to answer one question:

“How can we make the contract management and execution frictionless so that designers and manufacturers can focus on their true value creation?”

Delaware, US, February 1st, 2023 – Final Aim, Inc. (CEO Masafumi Asakura and CDO Yasuhide Yokoi) today announced that the company utilized its blockchain platform in a furniture design project by the creative agency CIRCULAR DESIGN STUDIO./Shinto Tsushin Co., Ltd. (Kikuro Tani, Chairman & Representative Director) and the forestry tech startup iforest, Inc. (Koumei Maruyama, Co-Founder & CEO).

The project aims to rediscover and enhance the value of local forest resources by developing product designs that tell the local story. The team selected Hakuba Village as an initial area for launch. It released an original furniture design – also designed by Final Aim – in which the wood is cut from and manufactured locally in the village.

Modular design that integrates aesthetics, functionality, and scalable usage

Flexible design that could be generated as chairs and tables with various size

Patented design that could instantly be assembled and customized

Like general design and manufacturing projects, the team and the designer created and agreed on a design contract. Specifically, the contract states which designs in the design proposal documents the client can manufacture and commercialize. The agreement was also tailored as a license contract defining the starting date and limiting the time available for commercial use. Furthermore, the contract represents the intellectual property – also legally design patented – remains to the original designer and restricts the client to edit, resell or sub-license to other subcontractors.

Though the contract generation and agreement proceeded smoothly, properly managing and accurately executing the contract is challenging for the team, with limited administrative resources and various stakeholders, including the manufacturers.

Design and manufacturing with numerous stakeholders and subcontractors

“Traceable, transparent, and automatic” – Contract management and execution by blockchain, smart contracts, and token.

The project utilized Final Aim’s blockchain platform as a POC study to overcome the challenges. Firstly, upon public blockchain and distributed storage, the team implemented the platform for ample file storage for all critical evidence. The project manager, designer, and manufacturers used the platform for sharing on a remote daily basis.
Then, the platform generated an NFT as a utility token that bundles all the essential files (approved proposals, design renderings, final 2d drawings, final 3d files, etc.) and ownership evidence (owner, date, time, patent filings, etc.) stated in the contract. Furthermore, the smart contracts originally built behind the token resembles the essential elements of the contract terms, such as the token transfer limit and automatic expiration. The platform supported the token transfer to the client’s digital wallet upon agreement and fee transaction.

The blockchain platform utilization made complicated and messy management traceable, opaque subcontracting/sublicensing transparent, forgetful and risky payment and license expiration automatic. As a result, the platform unlocked significant benefits and derisked the team and the project with limited time and administrative resources.

Actual project screenshots of the blockchain platform used in the project

About the blockchain platform, “Final Chain”
Final Aim has been driving the adoption of Web3 technologies, such as blockchain and smart contracts, globally in the industrial design and manufacturing industries.
Since its blockchain platform release, the company has collaborated with industry leaders: Panasonic USA, a design division in New York; AUTODESK, a global leader in 3D design, engineering, and entertainment software; Ultimaker, a Netherland-based global leader in the professional 3D printing industry. In August 2022, Final Aim announced a partnership with Sony Design Consulting and Sony Computer Science Laboratories for its blockchain technology application. Alongside the development and collaboration, the company applied for three patents internationally.
Furthermore, Final Aim was accepted into Berkeley SkyDeck, a world-renowned Silicon Valley startup accelerator, and Plug and Play Japan, the world’s leading accelerator/venture capital.

About Final Aim
Company Name: Final Aim, Inc.
Location: Headquarters, US / Subsidiary, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Drive the adoption of Web3 technologies for design and manufacturing
Website: https://final-aim.com
Contact: contact@final-aim.com

Tokyo, Japan, August 17th, 2022 – Final Aim, Inc. (Delaware, US, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) and Sony Design Consulting Inc. (Minato-ku, Tokyo, CEO Yutaka Hasegawa) today announced that they had started proof-of-concept for Sony’s contactless IC card-type hardware wallet in the Web3 field.

In recent years, Web3 technology has emerged globally, referred to as the next generation of the decentralized Internet. This megatrend created new industries and use cases such as DeFi and GameFi, and the application has even expanded to the Metaverse.
On the other hand, application to traditional industries has yet to be seen, and we consider there are unexplored areas like design and manufacturing.

Since its foundation in 2019, Final Aim, Inc. has been conducting research and development on blockchain technology with the mission to drive the adoption of Web3 technologies to not just people in finance with high IT literacy but also to the mass, regardless of their nationality, race, gender, and generation.
Furthermore, the company has launched a Web3 beta platform, “Final Chain,” and applied for three patents internationally.

Sony Computer Science Laboratories, Inc. has been developing hardware wallet technology not just for payment but for all kinds of use cases which the technology includes mutual authentication/encrypted communication by applying Sony’s expertise in contactless IC card technology cultivated over many years.
In addition, this hardware wallet can securely generate and store a private key with a highly reliable tamper-proof module within the IC card. (Press release in 2018, patent application in 2019)

Since November 2020, Final Aim and Sony Design Consulting have formed joint research to explore design methodology and practices that ensure the rapid growth of startups’ business and equity financing.
To further expand our partnership scope and strengthen our joint forces, we have started the proof-of-concept in the Web3 field for the IC card-type hardware wallet with tokens issued by Final Aim.

Overview of the Partnership
In this proof-of-concept partnership, we will research and analyze the application of tokens by the IC card-type hardware wallet and the potential development of tokens and protocols in the design field.

1. Test token issuance by Final Aim and the application of the hardware wallet by Web3 technology.
2. Verify potential development of protocols by Web3 technology that utilizes the IC card-type hardware wallet in industrial design and digital manufacturing domains.
3. Explore blockchain technology with the hardware wallet application in other areas such as the Metaverse.

Role of Sony Design Consulting
Sony Design Consulting will provide the IC card-type hardware wallet, supporting design, and blockchain technology to conduct the proof of concept with the perspective of applications in a secure environment.

Role of Final Aim
Final Aim will provide its Web3 platform “Final Chain” that utilizes blockchain and token issuance, pushing forward its protocol development for design and digital manufacturing domains.

Screenshots of Web3 beta platform “Final Chain”

About Sony Design Consulting
Company Name: Sony Design Consulting Inc.
Location: Minato-ku, Tokyo, Japan
Director: Representative Chief Executive Officer, Yutaka Hasegawa
Business Description: Design consulting / Design management / Design service / Other related services
Website: https://www.sonydesignconsulting.com/

Since its foundation in 2020, Sony Design Consulting has provided consulting and design services such as visioning, branding, product design, UI design, and solution to various entities like corporates, startups, and government offices. Under the mission statement, “Discovering the potential, Leading to the possibility,” the company will serve all kinds of projects, not just design and joint research but also PoCs, to uplift design quality, support business management by design, and strengthen and organizing design role in industrial property rights.

About Final Aim
Company Name: Final Aim, Inc.
Location: US, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Drive the adoption of Web3 technologies for industrial design
Website: https://final-aim.com
Contact: contact@final-aim.com

Since its foundation in 2019, the company has launched a beta platform, “Final Chain,” the industry-first solution with decentralized and distributed technologies such as blockchain, smart contracts, digital tokens, and IPFS, bringing full ownership and authenticity to designers and manufacturers in design planning, development, and production. With its Web3 platform, the company has collaborated with industry leaders such as Autodesk, Inc., a global leader in 3D design, engineering, and entertainment software, Ultimaker, a Netherland-based global leader in the professional 3D printing industry, and EYEMETRICS JAPAN, the world’s first eyewear brand originated in Switzerland that personalizes the design by 3D scanning each user’s face.
In April 2022, the company established a corporation in the US to expand its business, finance, legal, accounting, and strengthen its Web3 technology, including protocols and fungible/non-fungible tokens.

Introducing our latest collaboration on driving the adoption of Web3 technologies for industrial design

New York, US, July 6th, 2022 – Final Aim, Inc. (Delaware, US, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) is pleased to announce the collaboration with Panasonic Design New York to develop a new community platform in the Web3 era, has been featured in the Design Magazine AXIS.

Panasonic’s design department in New York has been working on numerous research and development, and one of the ongoing projects is the “Lifestyle Community Plan in the Web3 Era.” Final Aim has been supporting its Web3 technological development to revitalize the brand’s community; for example, CLUB Panasonic holds eight million members (as of June 2022).

The magazine’s feature, “A New Era of Industrial Design,” covered the story of Panasonic and Final Aim’s collaboration from community concept to potential ideas and planning that would accelerate the diversification of relationships between brands, people, and surroundings. This plan includes studying future visions of e-commerce like the metaverse with a function that allows the user of the Utility Token linked data to 3D print to update or customize Panasonic’s products. The combination of 3D printing and blockchain technology permits the exclusivity and authenticity of design, further providing incentives to user-posted 3D data. The team is also working on the potential implementation of an autonomous distributed community in the future.

Design Magazine AXIS was first published in 1981, and its contents related to the design industry have been distinguished from general magazines with unique and high-quality content. Since its first publication, the magazines have been highly favored by designers worldwide involved in business, service, and product development, as well as highly influential figures and opinion leaders.

Design Magazine AXIS:
https://www.axisinc.co.jp/english/service/society#design-magazine

For purchase:
Amazon – t.ly/gH-b

About Final Aim
Company Name: Final Aim, Inc.
Location: US, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Drive the adoption of Web3 technologies for industrial design
Website: https://final-aim.com
Contact: contact@final-aim.com

Tokyo, Japan, June 9th, 2022 – Final Aim, Inc. (Delaware, US, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) is pleased to unveil an art piece “TACHI” that combines the latest technologies of AI-powered generative design and Web3 with traditional Japanese katana swords craftsmanship with more than 400 years of history. The product is from a collaboration project between Studio Shikumi Inc. (Tokyo, Japan, CEO Shimpei Kawachi).

Background & Concept
Final Aim is a startup that drives the adoption of Web3 technologies for industrial design.
To extend the vision further to the traditional arts and crafts industry, the company partnered with Studio Shikumi. This leading producing company supports many kinds of Japanese craftspeople and artists.
The katana sword is crafted by Kunihira Kawachi, the 15th-generation swordsmith Kunisuke Kawachinokami with more than 400 years of inherited traditions in the Osaka and Nara region.
By combining it with the innovative AI-powered generative design and Web3 technologies, the final art piece realized the distinctive design and re-imagined the style of displaying the katana sword.
The title “TACHI” comes from a combination of a Japanese word: “太刀 (tachi),” meaning a sword, and “立ち(tachi),” meaning to stand up.

Kunihira Kawachi

Optimum Shape Modeled by AI-powered Generative Design
Generative design is a cloud-based automated design exploration and 3D modeling technology powered by artificial intelligence that allows designers to input parameters such as design goals, materials, manufacturing methods, and cost.
Thanks to these latest technologies, the design achieved functionality such as grip ergonomics, product strength, suitable material selection, and minor consumption.
Furthermore, not just its functional achievements, this innovative approach generated a breathtaking organic look that resembles the skeleton of an animal or the veins of a leaf, adding an energetic vital impression to the sword made by the craftsman’s whole heart and soul.

Authenticating The Value of Design by Web3 Technologies
The design created is managed and protected by a Web3 platform for design and digital manufacturing, “Final Chain,” developed by Final Aim.
The platform integrates decentralized and distributed systems like blockchain, smart contracts, and IPFS. Through this comprehensive web3 platform, original master design files are stored and shared by IPFS technology.

Read more about the Web3 platform: https://final-aim.com/final-chain-beta-launch

Every generated design file has been certified by blockchain record to prove its originality and integrity. Furthermore, this certificate record is physically engraved on every model.
As a result, this becomes the proof of authenticity and uniqueness, allowing the project owner to create and share design files with partners and collaborators without the worries of underlying digital risks and further fulfilling the buyer’s desire for possession.

Blockchain certificate record is physically engraved on every model

Web3 platform for design & manufacturing “Final Chain”

Exhibition & Sales
As a world premiere, “TACHI” was unveiled at a global conference, “Autodesk Accelerate 2022,” held in New Orleans, US, from 17th to 18th May, by Autodesk, Inc. (HQ: San Rafael, California, United States), a global leader in 3D design, engineering and entertainment software.
Furthermore, the project team is planning exhibitions in Japan and worldwide, such as in New York. More information, including sales, is to be announced.

Contact for The Art Piece, Exhibition, and Sales
Studio Shikumi Inc.
Mail: info@studio-shikumi.jp

About Kunihira Kawachi
He was born in Osaka, Japan, in 1941 and apprenticed under archaeologist Masao Matsunaga while at the Faculty of Law, Kansai University. After graduation, he studied Soshuden from a craftsman named Akihira Miyairi (lately changed name to Yukihira). He then established a katana sword blacksmith in Higashi-Yoshino-Mura in Nara prefecture. He also studied Bizenden from a craftsman named Sumitani Masamine in 1984. He was qualified for an exemption of examination in 1987 and designated as Important Intangible Cultural Property by Nara prefecture in 2005.

About Studio Shikumi
With a mission to ensure the continuity of arts and crafts culture while respecting the essential value of artworks and products, the company organizes and supports a wide variety of Japanese craftspeople and artists.

About Final Aim
Company Name: Final Aim, Inc.
Location: US, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and Web3 technologies
Website: https://final-aim.com
Contact: contact@final-aim.com

Introducing our latest case studies on driving the adoption of Web3 technologies for industrial design

New Orleans, US, May 16th, 2022 – Final Aim, Inc. (Delaware, US, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) is pleased to announce the company has been invited to speak at a global conference held by Autodesk, Inc. (HQ: San Rafael, California, United States), a global leader in 3D design, engineering and entertainment software.

Conference Overview
Title: Autodesk Accelerate 2022
Date: May 16-18, 2022
Location: New Orleans, LA / Sheraton New Orleans Hotel
URL：https://cvent.autodesk.com/event/512021ec-f029-4c32-abaf-f80316027be4/summary

Final Aim is a startup that drives the adoption of Web3 technologies for industrial design.

Since its foundation in 2019, Final Aim has been supporting many startups and new business development in MNCs such as OTSAW, a Singapore-based robotics startup, Ultimaker, a Netherland-based global leader in the professional 3D printing industry, Autodesk, a global leader in 3D design, engineering and entertainment software, and Sony Design Consulting in Japan.

Furthermore, the company has launched a beta platform, “Final Chain,” the industry-first solution with decentralized and distributed technologies such as blockchain, smart contracts, digital tokens, and IPFS, bringing full ownership and authenticity to designers and manufacturers in design planning, development, and production.

Autodesk Accelerate is an exclusive event for design and manufacturing leaders with featured keynotes, panel discussions, industry networking, and analyst presentations by business experts. Participants can gain industry insights during the event and discover better ways to collaborate, automate, and make smarter decisions faster. Key speakers are invited worldwide, including Steelcase, Airbus, and Seymourpowell.

Final Aim has been invited to introduce its latest case studies on its Web3 platform and the technologies where clients, designers, and manufacturers can build trust, connect and collaborate with complete ownership and vital authenticity.

About The Speaker

Yasuhide Yokoi, Co-Founder & Chief Design Officer
Raised in Australia, he started his industrial designer career at Nikon Corporation.
As an initial founding member, he then joined an additive manufacturing startup, Kabuku Inc. After the startup’s M&A, he co-founded Final Aim, Inc. He has collaborated by design with numerous partners such Toyota, Honda, Sony, Panasonic, Softbank, Microsoft, and Autodesk. Received multiple international design awards such as iF Design Award, Red Dot Design Award, Good Design Award, etc.

About Final Aim
Company Name: Final Aim, Inc.
Location: US, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and web3 technologies
Website: https://final-aim.com
Contact: contact@final-aim.com

Tokyo, Japan, February 1st, 2021 – Final Aim, Inc. (Bunkyo-ku, Tokyo, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) announced that the company utilized its web3 platform “Final Chain” in productions and sales to substantiate the value of design and products. Specifically, the platform protected the authenticity of the figurine design created by the Final Aim designer and the originality of each product manufactured in serial 3D printing.

Designing with 3D CAD software, sharing final design files via the cloud, serial 3D printing, and distributing products have been the core of the modern industrial design. Designers at Final Aim heavily use these conventional tools and services daily. However, there remain underlying digital risks: reverse-engineering, copying, tampering, counterfeiting, and losing control of the data ownership.

To overcome these inevitable challenges, Final Aim is developing a web3 platform “Final Chain” that integrates decentralized and distributed systems like blockchain, smart contracts, and IPFS technologies.

Read more: “Final Aim Introduces Beta Platform “Final Chain” to Drive Adoption of Web3 Technologies for Design & Manufacturing” – https://final-aim.com/final-chain-beta-launch

With streamlined user experience and intuitive interface, designers and manufacturers can collaborate. It targets not just design files but also intellectual property and legal contracts to build trust and authenticity

To celebrate “Year of the Tiger” – 2022’s oriental zodiac animal symbol – a designer at Final Aim created an original figurine and used the Final Chain platform in design management, productions and selling to customers.
Through the comprehensive web3 platform, original master design files are stored and shared by IPFS technology. And every 3D printed design file has been certified by blockchain record to prove its originality and integrity. Furthermore, this certificate record is 3D printed physically on every model.
As a result, this becomes the proof of authenticity and uniqueness, allowing the designer to create and share without the worries of underlying risks and fulfilling the buyer’s desire for possession.

With the progress of the Final Chain platform, the company will be strengthening and expanding partnerships to co-create and realize web3 in the design and manufacturing industry.

The current platform is by private invite only; users interested in beta user participation, please contact at: contact@final-aim.com

About Final Aim
Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and web3 technologies
Website: https://final-aim.com
Contact: contact@final-aim.com

Presenting our innovative process of design & prototyping by Autodesk’s 3D design software and Ultimaker’s 3D printer, and the final design ownership & authenticity is managed by our web3 beta platform, Final Chain.

Frankfurt, Germany, November 18th, 2021 – Final Aim, Inc. (Bunkyo-ku, Tokyo, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) today announced the company has collaborated with Autodesk, Inc. (HQ: San Rafael, California, United States), a global leader in 3D design, engineering and entertainment software, at “Formnext 2021” – the world’s largest exhibition for additive manufacturing in Frankfurt, Germany.

Location: Messe Frankfurt, Frankfurt am Main, Germany
Date: November 16 – 19, 2021
Booth: Hall 12.0, C22 – Autodesk booth

The designers at Final Aim use Autodesk Fusion 360 and 3D printers in everyday projects such as mobilities, robots, and consumer products. All through the process from concept to production, it helps project teams to enable rapid design iterations and quickly visualize and formalize appealing industrial designs.
At the Autodesk booth, visitors will be able to see the innovative process of the initial design and prototyping phase in one of our latest projects – an autonomous delivery robot in Singapore.

For reference, from the prototyping aspect, the process can also be read online in the Customer Success Story by Ultimaker, a Netherland-based global leader in the professional 3D printing industry:
https://ultimaker.com/learn/yasuhide-yokoi-and-final-aim-inc

Innovative design process of an autonomous delivery robot by Autodesk Fusion 360 and Ultimaker S3 has caught great attention

Ownership & authenticity of essential project files such as 3D design data are managed by “Final Chain” – Beta platform by Final Aim to drive adoption of web3 technologies for design & manufacturing.

Our beta platform Final Chain aims to drive the adoption of web3 technologies for designers and manufacturers who need decentralized and distributed systems like blockchain, smart contracts, and IPFS technologies to achieve full ownership and authenticity of designs and manufactured products.

The 3D design data of the 3D printed models displayed at the Autodesk booth are all managed on this beta platform. Thanks to decentralized and distributed features, the designer can achieve and maintain product design ownership and authenticity in a more resilient, efficient, and secure way.

Read the full story of the beta platform here:
https://final-aim.com/final-chain-beta-launch

Streamlined user experience such as IPFS file management,
3D previews and blockchain certification

The beta platform launch is by private invite only; users interested in beta user participation, please contact at: contact@final-aim.com

About Final Aim
Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and technology
Website: https://final-aim.com
Contact: contact@final-aim.com