Announcing a Business Partnership with OTSAW – Singapore

2020.01.27

Singapore, 27th January 2020 – Final Aim, Inc. – a hands-on design & technology firm – reached to form a business partnership with OTSAW Digital PTE LTD.
Final Aim will provide industrial design service for OTSAW, that will be engineered and launched as to its robotics solutions for security, delivery, and mobility applications, implementing its self-driving and artificial intelligence technologies into OTSAW’s cutting edge machines.
The 1st collaboration project is expected to be launched in 2020.

“We are very excited and it is the greatest honor to become the design and business partner of OTSAW. We hope to accelerate the design and business by maximizing our design experience in the startup industry.”
Masafumi Asakura, Chief Executive Officer of Final Aim

“We are proud to support the industrial design for OTSAW – a technology innovator that builds groundbreaking solutions to improve environments, business processes, and everyday lives. We are looking forward to releasing an impressive and competitive design that would be loved by the Singaporian people.”
Yasuhide Yokoi, Chief Design Officer of Final Aim

About OTSAW
OTSAW Digital PTE LTD was founded to improve business processes, safety, and everyday lives.
With a global team that spreads from Singapore to Silicon Valley, the company builds robotics solutions for security, delivery, and mobility applications, implementing our self-driving and artificial intelligence technologies into OTSAW’s cutting edge machines.
URL: http://www.otsaw.com/

About Final Aim

Final Aim, Inc. is a firm provides hands-on design & technology.
The company cooperates with startups, labs, and MNCs, accelerating ambitious ideas & technologies to realize great design & business.

Headquarter Location: Tokyo, Japan
Founders: Masafumi Asakura, Yasuhide Yokoi
Founded Date: December 2019
Services: Business Design / Industrial Design / UI & Software Design / Technology Strategy / Financial Strategy / IP Strategy
URL: https://final-aim.com
Contact: Masafumi Asakura (m-asakura@final-aim.com)

New Company Launched – “Final Aim, Inc.”

2020.01.06

We would like to inform that we have established our company, “Final Aim, Inc.”

We are a hands-on design & technology firm. We cooperate with startups, labs, and MNCs, accelerating ambitious ideas & technologies to great design & business.

To realize new industries, we will support business development from scratch, and by this, we consider we can create a better world where those who strive can continue to challenge, regardless of nationality, race, gender, or academic background.

Moreover, we believe in the power of design, technology, and human talent, and we put these as our team’s core values.

Mount Fuji, Japan – One of the most iconic Final Aims

For the vision we aim, we now welcome business partners in various fields around the world.
Also, we are open to new crew members, who are passionate and love to strive all over the globe.
It goes without saying that it is essential to involve various partners and crews to reach the highest “Final Aim”.

About the Founders

Masafumi Asakura | Chief Executive Officer

Masafumi Asakura – from Japan – was the COO at an AI and 3D printing startup in Tokyo, Japan which succeeded in being acquired by a company listed on the Tokyo Stock Exchange in September 2017. He was in charge of not only as a COO but also as an Executive Director of Global Business Development. From the experience of the M&A, he has been advising not only Japanese but also international startups.

The total funding amount of the AI and 3D printing startup was about US$9.4M, and Masafumi was in charge as an Executive Director of Finance, Product Management and Business until the closing of M&A. The startup provides IoT and AI solutions to manufacturing customers, and supports digital creators for worldwide activities, and participated in industry-government-academia research for cutting-edge technologies.

In Tokyo, Japan

To tackle global challenges in the AI and 3D printing industries, he gathered and led members from all over the world such as the United States, United Kingdom, Australia, China, Indonesia, and Germany.

In Jakarta, Indonesia

Previously, Masafumi lived in Singapore for about 3 years and experienced two companies. One was in charge as a Managing Director, and the other was in charge as a CEO. He succeeded in several M&As and alliances in ASEAN. He began his career in Singapore at Reeracoen Singapore Pte, Ltd. He gathered fellows from all over the world and built a multinational team, including Ireland, Spain, China, Malaysia, the Philippines, India, and Singapore.

in Singapore

Prior to joining Reeracoen Singapore Pte, Ltd., Masafumi served as a project manager at　Recruit Career Co., Ltd in Tokyo, and was engaged in developing global HR systems for a recruitment consultant, in Singapore, India, Hong Kong, and Japan.

The initial start of his career was at Mizuho Financial Group, Inc., and was engaged in financial analysis and business analysis in Japan.

LinkedIn:
https://www.linkedin.com/in/masafumi-asakura-3494a929/

Yasuhide Yokoi | Chief Design Officer

Yasuhide Yokoi – “Yasu”, born in Japan, grew up in Australia – is an industrial designer highly oriented to designing sweet spots between business, technologies and user insights, sculpting them to the maximum of its potential.
He possesses deep know-how on creating meaningful user experience by form, colors, materials, finishes, and manufacturing processes.

He has collaborated with various types of clients⁠ – from early startups to MNCs – and a wide range of industries such as automotive, digital appliances, furniture and industrial equipments.
MNC clients that have worked with include Toyota, Honda, Nikon, Olympus, Microsoft, Autodesk, Kokuyo, Dentsu and Hakuhodo.
Received multiple design awards: iF, Red Dot, GOOD DESIGN AWARD, etc.

Full design portfolio: https://www.yasuhideyokoi.com/

About Final Aim

Final Aim, Inc. is a firm provides hands-on design & technology.
The company cooperates with startups, labs, and MNCs, accelerating ambitious ideas & technologies to realize great design & business.