Substantiating by Web3 Technologies the Value of Design & Serial 3D Printing – Final Aim’s Platform Use Case in Productions and Sales

2022.02.01

Tokyo, Japan, February 1st, 2021 – Final Aim, Inc. (Bunkyo-ku, Tokyo, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) announced that the company utilized its web3 platform “Final Chain” in productions and sales to substantiate the value of design and products. Specifically, the platform protected the authenticity of the figurine design created by the Final Aim designer and the originality of each product manufactured in serial 3D printing.

Designing with 3D CAD software, sharing final design files via the cloud, serial 3D printing, and distributing products have been the core of the modern industrial design. Designers at Final Aim heavily use these conventional tools and services daily. However, there remain underlying digital risks: reverse-engineering, copying, tampering, counterfeiting, and losing control of the data ownership.

To overcome these inevitable challenges, Final Aim is developing a web3 platform “Final Chain” that integrates decentralized and distributed systems like blockchain, smart contracts, and IPFS technologies.

Read more: “Final Aim Introduces Beta Platform “Final Chain” to Drive Adoption of Web3 Technologies for Design & Manufacturing” – https://final-aim.com/final-chain-beta-launch

With streamlined user experience and intuitive interface, designers and manufacturers can collaborate. It targets not just design files but also intellectual property and legal contracts to build trust and authenticity

To celebrate “Year of the Tiger” – 2022’s oriental zodiac animal symbol – a designer at Final Aim created an original figurine and used the Final Chain platform in design management, productions and selling to customers.
Through the comprehensive web3 platform, original master design files are stored and shared by IPFS technology. And every 3D printed design file has been certified by blockchain record to prove its originality and integrity. Furthermore, this certificate record is 3D printed physically on every model.
As a result, this becomes the proof of authenticity and uniqueness, allowing the designer to create and share without the worries of underlying risks and fulfilling the buyer’s desire for possession.





With the progress of the Final Chain platform, the company will be strengthening and expanding partnerships to co-create and realize web3 in the design and manufacturing industry.

The current platform is by private invite only; users interested in beta user participation, please contact at: contact@final-aim.com

About Final Aim
Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and web3 technologies
Website: https://final-aim.com
Contact: contact@final-aim.com

Final Aim Collaborated With EYEMETRICS JAPAN to Secure 3D Scanned Personal Data by Its Web3 Platform, “Final Chain” – Tokyo, Japan

2022.01.25

Tokyo, Japan, January 25th, 2021 – Final Aim, Inc. (Bunkyo-ku, Tokyo, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) today announced that the company has collaborated with EYEMETRICS JAPAN (HQ: Shibuya, Tokyo, Japan), the world’s first eyewear brand that personalizes the design by 3D scanning each user’s face. The collaboration secured customer’s 3D scanned face data by “Final Chain,” a beta platform by Final Aim that drives adoption of web3 technologies for design & manufacturing.


(Courtesy of EYEMETRICS JAPAN Website: https://www.eyemetrics.co.jp/)

Originated in Switzerland, EYEMETRICS JAPAN is the world’s first made-to-order personalized eyewear brand. With its innovative facial 3D scanning and 3D modeling technology, the company has provided eyewear design with a perfect fit to every customer for more than 30 years.
In daily operations, the company manages and stores users’ 3D face data in a centralized system and storage. The brand faces potential issues of maintenance, security, and the ownership of personal data, which may become more critical due to the recent rise in social awareness on privacy data protection.


3D scanning & modeling process (Courtesy of EYEMETRICS JAPAN Website)

The beta platform “Final Chain” by Final Aim aims to drive the adoption of web3 technologies for designers and manufacturers who need decentralized and distributed systems to achieve full ownership and authenticity of designs and manufactured products. The platform leverages decentralized features like a public blockchain, smart contracts, and IPFS.
For example, the platform was used in collaboration with Autodesk Inc. for securing ownership and authenticity of essential files such as 3D design data.
More on: https://final-aim.com/formnext-with-autodesk


The platform was used to secure and share designs with IPFS file management, 3D previews and blockchain certification

Based on the risk and needs associated with 3D scanned personal data and the current system, EYEMETRICS JAPAN teamed up with Final Aim to test the feasibility of its new platform concepts and the potential of web3 technologies.
With actual user data, the team was able to verify the effectiveness of blockchain and IPFS on the platform, not just from the business side but also from the user benefit, securing data integrity and allowing full ownership to users. The verification deepened and expanded to consider new business opportunities capitalizing on the data asset to emerging markets such as digital manufacturing, AR/VR, and the metaverse.


With actual user data, the team was able to verify the effectiveness of blockchain and IPFS on the beta platform “Final Chain”

The beta platform is by private invite only; users interested in participation, please contact at: contact@final-aim.com

About Final Aim
Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and web3 technologies
Website: https://final-aim.com
Contact: contact@final-aim.com

Final Aim Collaborated with Autodesk at Formnext 2021 – The World’s Leading Exhibition for Additive Manufacturing – Frankfurt, Germany

2021.11.18

Presenting our innovative process of design & prototyping by Autodesk’s 3D design software and Ultimaker’s 3D printer, and the final design ownership & authenticity is managed by our web3 beta platform, Final Chain.

Frankfurt, Germany, November 18th, 2021 – Final Aim, Inc. (Bunkyo-ku, Tokyo, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) today announced the company has collaborated with Autodesk, Inc. (HQ: San Rafael, California, United States), a global leader in 3D design, engineering and entertainment software, at “Formnext 2021” – the world’s largest exhibition for additive manufacturing in Frankfurt, Germany.

Location: Messe Frankfurt, Frankfurt am Main, Germany
Date: November 16 – 19, 2021
Booth: Hall 12.0, C22 – Autodesk booth

The designers at Final Aim use Autodesk Fusion 360 and 3D printers in everyday projects such as mobilities, robots, and consumer products. All through the process from concept to production, it helps project teams to enable rapid design iterations and quickly visualize and formalize appealing industrial designs.
At the Autodesk booth, visitors will be able to see the innovative process of the initial design and prototyping phase in one of our latest projects – an autonomous delivery robot in Singapore.

For reference, from the prototyping aspect, the process can also be read online in the Customer Success Story by Ultimaker, a Netherland-based global leader in the professional 3D printing industry:
https://ultimaker.com/learn/yasuhide-yokoi-and-final-aim-inc


Innovative design process of an autonomous delivery robot by Autodesk Fusion 360 and Ultimaker S3 has caught great attention


Ownership & authenticity of essential project files such as 3D design data are managed by “Final Chain” – Beta platform by Final Aim to drive adoption of web3 technologies for design & manufacturing.

Our beta platform Final Chain aims to drive the adoption of web3 technologies for designers and manufacturers who need decentralized and distributed systems like blockchain, smart contracts, and IPFS technologies to achieve full ownership and authenticity of designs and manufactured products.

The 3D design data of the 3D printed models displayed at the Autodesk booth are all managed on this beta platform. Thanks to decentralized and distributed features, the designer can achieve and maintain product design ownership and authenticity in a more resilient, efficient, and secure way.

Read the full story of the beta platform here:
https://final-aim.com/final-chain-beta-launch


Streamlined user experience such as IPFS file management,
3D previews and blockchain certification

The beta platform launch is by private invite only; users interested in beta user participation, please contact at: contact@final-aim.com

About Final Aim
Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and technology
Website: https://final-aim.com
Contact: contact@final-aim.com

Final Aim Introduces Beta Platform “Final Chain” to Drive Adoption of Web3 Technologies for Design & Manufacturing

2021.11.12

The industry-first solution with decentralized and distributed technologies; bringing full ownership and authenticity to designers and manufacturers in design planning, development, and production.

November 12th, 2021 – Final Aim, Inc. (Bunkyo-ku, Tokyo, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) today announced the launch of a private beta platform, “Final Chain.” The platform aims to drive the adoption of web3 technologies for designers and manufacturers who need decentralized and distributed systems like blockchain, smart contracts, and IPFS technologies to achieve full ownership and authenticity of designs and manufactured products.

Final Chain platform helps users be more accessible to emerging web3 technologies, with industry-first features like comprehensive project management system, immutable blockchain certification, Interplanetary File System (IPFS), collaborative audit network, and instant sharing of authenticity proven.

With streamlined user experience and intuitive interface, designers and manufacturers can collaboratively manage projects from the upstream to the downstream processes. It targets not just design files and manufacturing data but also intellectual property and legal contracts.

As a result, users can benefit from a faster, scalable, and resilient way to add value and trust to their designs and products. Ultimately, the platform will be an advantage beyond designers and manufacturers, such as related stakeholders: investors, business owners, and partners.

Since the foundation, Final Aim has been supporting many startups and new business development in MNCs. Our efforts have been seen in those great collaborations, for example with OTSAW, a Singapore-based robotics startup, Yasunli, one of Indonesia’s largest plastic manufacturers, Ultimaker, a Netherland-based global leader in the professional 3D printing industry, and Sony Design Consulting in Japan.

In the course of our daily support, we face many industrial challenges and critical user insights where web 2.0 technologies cannot fulfill and often contradict.

“We’ve designed the Final Chain beta platform to push forward the upcoming web3 era and further transform the existing design and manufacturing workflows,” said Masafumi Asakura, Co-Founder & Chief Executive Officer at Final Aim.
“The platform gives users the ability to develop and manage designs with much more integrity from concept through to production and launch. Adopting decentralized and distributed features will strongly support designers and manufacturers to achieve and maintain their products’ authenticity in a more resilient, efficient and secure way,” said Yasuhide Yokoi, Co-Founder & Chief Design Officer at Final Aim.

Final Aim has already filed three patent applications related to blockchain, smart contract and machine learning technologies applying IP management, valuation and scoring management, and digital manufacturing supply chain.

The evolution of web3 also impacts design & manufacturing

“Final Chain” private beta platform delivers the following features:
– An intuitive filing system that manages designs, contracts, IP evidence and manufacturing data comprehensively throughout the process. It is compatible with multiple file types, including 3D design data.
– Total hassle-free UX/UI design on submission and managing blockchain certification with our developed smart contract.
– Instantly share the blockchain certification and IPFS data across project collaborators, manufacturers, and other stakeholders, by original URL quick generation system.
– Flexible API blockchain connection & customizable blockchain records, through our original backend system.

The beta platform launch is by private invite only; users interested in beta user participation, please contact at: contact@final-aim.com




Final Aim future business development

With the progress of the Final Chain beta platform, the company will be strengthening its resources and formation, especially engineers. Furthermore, the company will expand partnerships to co-create and realize web3 in the design and manufacturing industry.

The main focuses are:
– Accelerate joint studies and PoCs utilizing decentralized and distributed networks and systems with creators, designers, enterprises, and manufacturers globally.
– Form further Final Chain platform partnerships with startups, new business development in MNCs, academic laboratories, design, and legal firms. Target regions are not only in Singapore and Indonesia but also in the US and Europe.

About Final Aim
Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and technology
Website: https://final-aim.com
Contact: contact@final-aim.com

Final Aim Chief Design Officer Yasuhide Yokoi was Featured in Design Magazine AXIS – Tokyo, Japan

2021.09.30

Tokyo, Japan, September 30th, 2021 – Final Aim, Inc. (Bunkyo-ku, Tokyo, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) is pleased to announce the company’s Co-Founder and Chief Design Officer Yasuhide Yokoi was featured in the 40th Anniversary Special Issue of the Design Magazine AXIS.

Design Magazine AXIS was first published in 1981, and its contents have been distinguished from general magazines with unique and high-quality content. Since its first publication, the magazines have been highly favored by designers worldwide involved in business, service, and product development, as well as highly influential figures and opinion leaders.

In the 40th Anniversary Special Issue, Final Aim Chief Design Officer (CDO) Yasuhide Yokoi was featured to give out perspectives for designers of the future.

Design Magazine AXIS:
https://www.axisinc.co.jp/english/service/society#design-magazine

40th Anniversary Special Issue:
https://amzn.to/3Duu12T

About Final Aim
Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and technology
Website: https://final-aim.com
Contact: contact@final-aim.com

Final Aim Chief Design Officer Yasuhide Yokoi Appointed as a Mentor at an Acceleration Program “HIGO CANVAS” – Kumamoto & Tokyo, Japan

2021.08.23

Kumamoto & Tokyo, Japan, August 20th, 2021 – Final Aim, Inc. (Bunkyo-ku, Tokyo, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) is pleased to announce the company’s Co-Founder and Chief Design Officer Yasuhide Yokoi has been appointed as a mentor at a startup acceleration program by Kumamoto City – “HIGO CANVAS.”

Program Website:
https://higo-canvas.com/

“HIGO CANVAS” is an acceleration program by Kumamoto City, that aims to discover, mentor, and promote future entrepreneurs that would create new industries.
The program also focuses on community development that supports entrepreneurship and new business creation.
By putting emphasis on entrepreneurs and startup companies as a community, and bringing in supporters and mentors from both in and outside Kumamoto City, the activity ultimately aims to build an environment where new industries continuously evolve.
The acceleration program will organize supports and events that align with the City’s cultural context, such as “Creative” and “Leading-edge Technology.”

Final Aim is a startup with a mission in creating new businesses in a global market through our zero-to-one support with innovative design and technology. Our efforts have been seen in those great collaborations, for example with Sony, OTSAW, a Singapore-based robotics startup, and Tier VI, a leading autonomous mobility startup.

Inspired by the ambition of Kumamoto City and the accelerator program “HIGO CANVAS,” Final Aim joined forces to provide our knowledge and know-how in startup development. With our support and mentor, we will push forward the entrepreneurship, innovation, and industry creation from Kumamoto City local to global.

About Kumamoto City Acceleration Program “HIGO CANVAS”
Host: Kumamoto City (Economic Tourist Bureau, Industrial Part, Industry Promotion Section, New Industry Support Room)
Supporters: Kumamoto Shintoshin Plaza / Kumamotonichinichi Shimbun
Operations: Deloitte Touche Tohmatsu LLC
Website: https://higo-canvas.com/
Contact: higo.canvas@gmail.com

About Final Aim
Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and technology
Website: https://final-aim.com
Contact: contact@final-aim.com

Designing Plastic Waste into Memorable Model Kit: “RePLAMO” Project Launch

2021.08.19

Tokyo, Japan, August 19th, 2021 – Final Aim, Inc. (Bunkyo-ku, Tokyo, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) is proud to launch a new collaborative project “RePLAMO.”
In collaboration with Specified Nonprofit Corporation, Green Bird (Shibuya-ku, Tokyo, Representative Director: Keisuke Fukuda), an organization that has been organizing cleanup activities all over Japan and worldwide, we are revealing a new project and its first design: a brand new model kit made from collected plastic waste.
Alongside the launch, Green Bird is now inviting participants to new beach cleanup events combined with the experience of making this memorable model kit from collected plastic waste.

A special website is now available for details and purchase:
https://replamo.jp

In recent years, the awareness of environmental measures is becoming higher from global policies like ESG criteria to local activities such as banning plastic straws and extra charging on shopping bags. However, the improvement of the global environment and ecosystem is yet limited.
Since its establishment, Green Bird has been challenging the issue of plastic waste for more than 19 years by collecting litter from cities, rivers, and oceans. To further push forward its vision of “Creating the opportunity for kids who will build a future to think about plastic waste in a positive and fun way,” Green Bird stood up to launch a new project “RePLAMO,” in collaboration with supporting organizations and members.

Green Bird website:
https://www.greenbird.jp/

Final Aim is a startup with a mission in creating new businesses in a global market through our zero-to-one support with innovative design and technology. Our efforts have been seen in those great collaborations, for example with Sony, OTSAW, a Singapore-based robotics startup, and Tier VI, a leading autonomous mobility startup.

Inspired by Green Bird’s strong ambition towards the new environmental and sustainable challenge, Final Aim joined forces to provide our industrial design support and turned project ideas into reality – a plastic model kit made from collected plastic waste.

Downloadable image materials for press and media:
URL: https://bit.ly/3hBEmkM
PASS: RePLAMO

“RePLAMO” Product Description

The first model kit is “Sea Turtle.”
Currently, plastic waste is causing harm and death to sea turtles. It is being said that 8 million tons of plastic are dumped into the ocean, and approximately 50% of the sea turtles are mistakenly eating plastic for food.
The product color comes in three themes: green, blue, and random. Since the material is made from collected waste, every turtle is unique as no single texture and pattern are the same as others.
Part of the sales will be donated to the Green Bird activity.

How “RePLAMO” is Made – Innovative and Sustainable Process

The material of “RePLAMO” is waste plastic collected through litter collection activity in cities and beaches. The model is carefully crafted and manufactured through litter washing, milling, molding, and post-processing.

Project Background


Specified Nonprofit Corporation, Green Bird
Representative Director: Keisuke Fukuda

Green Bird has been organizing activities under the concept, “A clean town makes for a good society.” The circle of activities has widened to 80 locations in Japan and worldwide, and the total participants per year are now up to 30,000 members. In terms of specific ocean environmental issues, Green Bird has been holding many family events, and further launched a new project this March – “RETTER” that transforms waste into attractive products such as coasters.
Aligned with this context, together with the project members below, we launched “RePLAMO” to create simple and enjoyable experience opportunities for kids to think about environmental issues.

Project Members

“RePLAMO” is a project that produces new value by combining environmental protection with creativity. Green Bird partnered with RABBIT (Setagaya-ku, Tokyo, CEO Fusanari Masuda), CHERRY (Minato-ku, Tokyo, CEO Akinori Suzuki), and Final Aim (Bunkyo-ku, Tokyo, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) to start off the project.


With the concept of “A clean town makes for a good society,” a specified nonprofit corporation that organizes cleanup activities. It was established in Harajuku Omotesando and has spread across the nation and worldwide.
https://www.greenbird.jp/


Focusing on art direction as the key area, the company realizes essential and timeless branding and communication design by production and framework design.
https://rabbitinc.info/


Grow connections, not just expressions. The company realizes optimal connections between brands and the world through ideas from borderless thinking and frameworks.
https://chrry.jp/


A startup with a mission in creating new businesses in a global market through its zero-to-one support with innovative industrial design and technology.
https://final-aim.com/

Supporter

Project RePLAMO is open to welcome new supporters and sponsors. For more information on the product and project, please contact below.
replamo@greenbird.jp

Contact Information
Specified Nonprofit Corporation, Green Bird
Tel: +81-3-5469-5318
Mail: replamo@greenbird.jp


About Final Aim
Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and technology
Website: https://final-aim.com
Contact: contact@final-aim.com

Final Aim and Sony Design Consulting Launch “hdw4” to Promote Joint Research on Design Support for Startups

2021.07.01

Tokyo, Japan, July 1st, 2021 – Final Aim, Inc. (Bunkyo-ku, Tokyo, CEO Masafumi Asakura, and CDO Yasuhide Yokoi) and Sony Design Consulting Inc. (Minato-ku, Tokyo, CEO Yutaka Hasegawa) today announced the launch of “hdw4 (How Design Works For)” to publish and promote joint research for creative and design support for startups.

In recent years, there has been strong growth in startups worldwide and it is becoming more critical for startups today to design, develop and manage with a comprehensive approach. However, there remains a gap in startup business management and its design development caused by missing consolidated understanding or knowledge in every phase from theory to practice.

Having this as a challenge we share, since November 24th, 2020, Sony Design Consulting and Final Aim have formed joint research to explore creative and design development methodology and practices that ensure rapid growth of startups business and equity financing.

News Release: Final Aim and Sony Design Consulting Partner to Conduct Joint Research

We proudly announce the launch of “hdw4 (How Design Works For)” to publish and promote joint research for creative and design support for startups.

To share proper design understanding and fill any lacking in their current awareness of design for startups, we will be publishing our latest research insight on theories and practices on a regular basis. We commit ourselves to being a valuable resource for entrepreneurs, business owners, investors who support startup finance, and designers who engage in product or service design development.

Through this joint research and “hdw4”, the partnership aims to promote aggressive investment to design, and contribute to a resilient and sustainable ecosystem for startups.

“hdw4” Website URL
https://www.hdw4.com

Major Research and Publication Agenda
1. Explore and clarify the impact and effectiveness of design development in startups.
2. Propose effective design approaches and practices for startup growth.
3. Establish an industrial standard of contracts and fees optimal to design in startups.

hdw4 logo“hdw4” Logo

hdw4_websiteimage_en“hdw4” Website

About Sony Design Consulting
Company Name: Sony Design Consulting Inc.
Location: Minato-ku, Tokyo, Japan
Director: Representative Chief Executive Officer, Yutaka Hasegawa
Business Description: Design consulting / Design management / Design service / Other related services
Website: https://www.sonydesignconsulting.com/

About Final Aim
Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo, Japan
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Business Description: Zero-to-one support with design and technology
Website: https://final-aim.com
Contact: contact@final-aim.com

How Final Aim Leveraged 3D Printing Technology – Customer Success Story by Ultimaker

2021.06.24

June 24th, 2021 – Final Aim, Inc. is proud to announce that our design development story that applies 3D printing technology has been presented in a customer success story of Ultimaker BV (https://ultimaker.com/), a global leader in the professional 3D printing industry.

In collaboration with a Singaporean robotics startup, OTSAW Digital PTE LTD, Singapore’s first-ever autonomous delivery robot Camello was launched (https://final-aim.com/making-of-design-with-otsaw).
Yasuhide “Yasu” Yokoi, co-founder and Chief Design Officer of Final Aim, utilized the Ultimaker S3 to enable rapid design iterations during the prototyping phase.

[News Release]
https://press.ultimaker.com/last-mile-autonomous-delivery-robot-developed-with-ultimaker-s3/

[Customer Success Story]
https://ultimaker.com/learn/yasuhide-yokoi-and-final-aim-inc

Ultimaker Customer Success Story website

OSTAW Camello, an autonomous package delivery robot, designed by Final Aim

Rapid visualization and verification using hand-drawn sketches and 3D CAD

3D printed iterations of the robot, ready to be tested and compared

Finished 3D printed prototype in the Ultimaker S3

About Ultimaker
Established in 2011, Ultimaker is on a mission to accelerate the world’s transformation to flexible, empowering and sustainable solutions. 380 employees deliver a platform that enables customers to take full advantage of the unique Ultimaker Ecosystem that offers the largest diversity of 3D printing products and services in the industry. Ultimaker provides a seamless integration of hardware, software and materials that simply works.
URL: https://ultimaker.com/

About Final Aim, Inc.
Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo
Business Description: Zero-to-one support with design and technology
URL: https://final-aim.com
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Contact E-mail: contact@final-aim.com

Final Aim Partners with a Next-gen Battery Startup, ORLIB, for Their Business Management and Design Creations – Tokyo, Japan

2021.03.30

Tokyo, Japan, March 30th, 2021 – As a leading technology company to support zero-one business creation, Final Aim Inc., (Bunkyo-ku, Tokyo, CEO Masafumi Asakura and CDO Yasuhide Yokoi), proudly announce our new partnership with ORLIB Limited. (Bunkyo-ku, Tokyo, CEO Masaharu Satoh), who specializes in new type of high-energy battery development and its practical applications. Final Aim will support their business development and design creation to realize their aim for sustainable and prosperous society.

Final Aim is a startup with a mission in creating new businesses in a global market by our zero-to-one support with technology and design. Our efforts have been seen in those great collaborations with Sony Design Consulting Inc., for creative design support for startups, OTSAW Digital Pte Ltd., Singapore-based robotics startup, PT. Yasunli Abadi Utama Plastik., one of the largest plastic manufacturers in Indonesia, BionicM Inc., Tokyo-based powered prostheses maker, and Tier VI Inc., a leading software startup in autonomous driving. Our aim had been consistent to zero-to-one support in development and management of business and design creation in all projects.

ORLIB is a startup listed in Program for Creating Start-ups from Advanced Research and Technology (START) of Japan Science and Technology Agency (JST). ORLIB develops high-energy, safe, and low-cost new-generation secondary batteries utilizing multi-electron reactions. This new type of battery is expected to be applied to a wide range of industry such as space aeronautics for drones and HAPS (unmanned radio stations in high-altitude), and mobility for robotics and EV. On October 31, 2020, ORLIB was adopted to 2020 NEDO Entrepreneurs Program (NEP) of New Energy and Industrial Technology Development Organization (NEDO).

ORLIB had a challenge, apart from its core technology, in its business management and design creation as it started commercializing their high-quality battery technology developed in a university lab. Final Aim is pleased to have come to this partnership with ORLIB to provide our hands-on support in business management and design creation for their business development.

Startup support of Final Aim to ORLIB
1. Startup business management support (financial advice, business planning, business development, organization designing and etc.)
2. Design creation support (corporate design, business and industrial design with related manufacturing support and etc.)

[A comment from Masaharu Satoh, CEO, ORLIB Limited.]
I believe the dream that most researchers and engineers share is to generate creative solutions in social involvement which direct people’s lives to better and more human state of being. Our developing high-energy batteries have a direct impact on our everyday lives and society. While we struggle with various issues to solve to polish our technology, we need to care about our business management and design creation thinking of the large theme that our technology has in the society. We realized this important point in the conversation with Final Aim. We believe this crossover collaboration will create a solution, something unique and exciting. We look forward to seeing it.

[A comment from Masafumi Asakura, Co-founder and CEO, Final Aim Inc.]
It is truly an honour to have partnership with ORLIB Limited., who marks the top runner in next-gen battery developers. Their technology takes an important role in many industrial categories starting with drones. As Final Aim is to support zero-to-one of startup businesses, I believe this partnership will also lead us to take a great step into a global application of our project.

[A comment from Yasuhide Yokoi, Co-founder and CDO, Final Aim Inc.]
I see their new type of battery has great advantage not only in its innovative technology but also in its wide range of applicability that will change existing hardware design completely in various industrial categories starting from autonomous mobilities and aerospace industries. The technology and vision of Mr. Satoh inspired us and we share the passion. I am thrilled to support ORLIB’s business growth and to create new industry together with the power of design.


Collaboration Project #1 – Corporate Design in Startup Foundation Phase

Final Aim supported total corporate design of ORLIB Limited. This is our partnership collaboration project #1 in their foundation phase. The design concept integrates ORLIB’s clarified vision and unique value, that is best suited for a next-gen battery startup from the university lab. The visual design and system are structured to enhance the corporate value by unified branding, essential in the startup foundation phase.

Design of Corporate Logo

Infused in battery package design of the core technology of ORLIB

Web design and business cards were newly designed and launched in the project



About ORLIB Limited.

ORLIB is a startup venture founded in May 2020 in a university program, and manufactures high-energy battery with double amount of energy to existing ones. With its high-energy battery quality and its basic characteristics proven in the market, ORLIB now challenges wider range of applications as well as further product development and quantity production.

Company Name: ORLIB Limited.
Location: 7-3-1 Hongo Bunkyo-ku, Tokyo, Tokyo University Entrepreneur Lab ( South Research Building )
Executive Officer: CEO Masaharu Satoh
Business Description: Developing and manufacturing high-energy secondary battery to support sustainable and better society.
URL: https://www.orlib.jp

About Final Aim, Inc.

Final Aim has started with ambition to support zero-to-one with design and technology and to create the world where anyone can start a business regardless of nationality, academic background, age, and gender. Its projects had been expanded from Japan to Singapore, Indonesia and to Rwanda. A partnership with a Singapore-based startup in robotics, OTSAW Digital Pte Ltd., a collaboration with Tier IV Inc., and a joint-research with Sony Design Consulting Inc. are our great milestones. Final Aim continues its challenge for upcoming startups and new business development divisions in large corporations to support their zero-to-one steps from both service and product specialty.

Company Name: Final Aim, Inc.
Location: Bunkyo-ku, Tokyo
Business Description: Zero-to-one support with design and technology
URL: https://final-aim.com
Founders: Masafumi Asakura, Chief Executive Officer / Yasuhide Yokoi, Chief Design Officer
Contact: contact@final-aim.com

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