Why Sony Partnered with Final Aim by Design? – Nikkei BP Media Coverage

2021.01.21

The partnership between Sony Design Consulting Inc. and Final Aim, Inc. has been covered by Nikkei BP, the flagship publication of economical and financial media.

Article URL (Jp): https://xtech.nikkei.com/atcl/nxt/column/18/01537/00001/

Final Aim and Sony Design Consulting formed a partnership to conduct joint research on creative and design support for startups on November 24th, 2020.

New release: https://final-aim.com/joint-research-sony-design-consulting

Nikkei BP covered in detail the background, aim, and future plan of the collaboration, and how this partnership could bring impact to the startup and the design industry.